Mission & Vision
At Public Media Company, our mission is to cultivate vibrant local media that informs, connects, and inspires communities. We believe that local media plays a vital role in community life, as a trusted source of news, education, music, and public discourse for people of all ages. We want every community across the country to be enriched by local media, and we want to be both a catalyst and facilitator of this vision.
Values
Strong Communities - Essential for a healthy society and a functioning democracy, strong communities are comprised of informed and engaged people capable of forging connections, working together so that all voices are heard, solving problems, and participating fully in civic life.
Independent Media - We believe that all people should benefit from local mission-driven media dedicated to connecting, informing, and celebrating the communities they serve.
Belonging - We believe that organizations thrive when people feel a sense of belonging, when all voices are heard and represented, and when individuals come together to learn, celebrate, and act on behalf of shared needs.
Relationships - We forge and maintain meaningful relationships with one another and the people we serve; relationships based on respect, empathy, equity, and honest dialogue.
Learning - We are committed to building and sharing the knowledge and experience needed to serve the needs of media organizations and local communities.
Collaboration - We recognize the strength of partnerships and teamwork, as well as the power of a diversity of thought and experience. We seek opportunities to connect with people and organizations that share our vision and values.
Strategic Plan
Our strategic plan details how we are working to strengthen local media. Click on the image below to read PMC's 2024-27 strategic plan in full.
Our Commitment to Diversity, Equity, & Inclusion
At Public Media Company, we are committed to working toward the achievement of equitable opportunities for everyone, such that all people are able to achieve their full potential in life. We recognize that diversity brings a richness of perspectives, ideas, and experiences that are essential for developing innovative solutions, building trust, and catalyzing community growth. We are dedicated to creating an environment where all individuals from diverse backgrounds feel respected, valued, and empowered to contribute fully to our mission. We believe that diversity, equity, and inclusion are not just values to aspire to but essential components of who we are and how we operate.
Why Diversity, Equity, and Inclusion Matters to Public Media Company
Reflects the communities served: By prioritizing this commitment, we ensure that local media outlets represent and serve the true tapestry of their communities, fostering trust, connection, and sense of belonging.
Elevates public discourse: A more inclusive media landscape provides a platform for underrepresented voices and fosters richer public conversation.
Strengthens our impact: Diverse teams bring a wider range of experiences and ideas, leading to more creative and impactful solutions for local, independent media organizations.
Builds organizational resilience: Embracing diversity, equity, and inclusion strengthens our organization, making it more adaptable, resilient, and capable of thriving in a diverse and ever-changing media environment.
In our pursuit of a more equitable and inclusive society, we pledge to
Educate and Empower: Provide ongoing education and training on principles and practices to our staff, ensuring everyone is equipped to uphold these values in their work.
Equitable Practices: Implement and uphold equitable practices internally as we build the PMC team and externally in our services.
Collaborative Partnerships: Foster partnerships and collaborations that reflect our commitment both within and outside of public media.
Amplify Underrepresented Voices: Actively seek out projects that have the potential to amplify underrepresented voices within the local media ecosystems.
Accountability and Transparency: Regularly evaluate and report on our diversity, equity, and inclusions commitment, holding ourselves accountable to our mission and the communities we serve.